Below are the results from two questions in The Soloprenur Life 2010 End-of-Year Survey. The first question is “How old is your business?” The second question is “What was your personal income (salary plus profit) from your business in 2010?”
The data shows that 51% of solopreneurs made less than $20,000 in 2010. Nearly 16% lost money.
How do you interpret these results? Do they surprise you? If you sell products or services to solopreneurs, how will you respond to this information? Or is the sample size too small for it to mean anything?
How do you square this info with the fact that 49.6% of the survey respondents believe their 2011 revenue will increase by 20% or more, compared to 2010. Another 21.7% think their revenue will go up 10% to 19%. Only 5.2% are predicting revenue declines in the new year.
Please share your opinion in the comments, or join the discussion on Twitter by using the hashtag #solopreneursurvey.
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