I’m looking at the analytics of my golf website, GolfSwingGallery.com.
In the past month, 35% of the visitors have used mobile devices. (Of those devices, 47% have been using iPads and 38% have been using iPhones.)
In February 2012, 19% of the visitors used mobile devices.
In April 2011 (the site’s first month), 11% used mobile devices.
So the percentage of visitors using mobile devices has more than tripled in 2 years.
For TheSolopreneurLife.com, the percentage of visitors using mobile devices for the month of February has been:
My Sites Reflect a Trend
These numbers are not a surprise.
According to a TechCrunch.com survey, mobile devices in 2013 will pass desktops as the most-used Internet platforms.
This information raises important questions:
● How easy is it for potential clients to use your website when they’re using a smartphone?
● Do smartphone users have to tug at the corners and do big-time scrolling and squinting to see your site’s information?
● How does your website function when visitors are viewing it on a tablet?
● Will you lose customers who come to your site via non-desktops?
● How do your competitors’ sites perform on smartphones and tablets?
Make sure your website can be navigated easily on mobile devices.
For both the golf site and this site, I use the free WPtouch plugin, which automatically transforms WordPress pages for mobile devices.
Another option is to build a responsive website, which is what I’ve done with my company’s main website, StraightRiverMedia.com.